Rumour Wine Bar
Going online helped attain a 5% increase in reservations
Rumour Kitchen and Bar isn’t just an ordinary name in the town of Totnes. They have a rich history and have been serving scrumptious cuisines to the locals and visitors alike for over a decade. Facing the pandemic, Rumour Bar instantly adapted to a digital presence with online table bookings and menu and achieved never seen before growth in their business in over the year.
5%
spike in average orders
10x
increase in table bookings
3%
increase in daily footfall
“We love food and love the people who visit us ad-hoc, but thanks to King Orange’s brilliant work, transitioning to online bookings saved us the hassle of arranging tables at the last moment and saved customers their precious time, so it turned out a win-win on both sides,”
The Challenge
Let's just put this on the table first - nobody likes to stand in long queues and go through waiting time to devour their favourite wines. With a top-notch selection of wines, delectable culinary innovation and classy 'grammable aesthetics' Rumour Win and Bar was a popular destination for locals but bookings were an issue.
Jack saw this as a challenge and opportunity to go online and allow eaters a chance to make bookings and go through the menu. The website also has a detailed page talking about the history of the bar, adding a favourable twist for all the visitors.
This allowed the bar to get easily discovered by those turning to the internet for suggestions, their regular customers to book a table without having to wait, and the selective eaters to go through the menu and find their signature dishes and lip-smacking cocktails.
Thus, Rumour Wine Bar needed a robust online presence to easily cater to existing customers and attract new ones without the hassle and risk of long queues. After they decided to get a website and establish their space on the internet, King Orange stepped in and assisted them in taking their business to thrive and scale.
How King Orange Helped
King Orange built a website inspired by Rumour’s rich history and its customers. With an effortlessly navigable interface and a graceful user experience, Rumour saw its customers visiting their website repeatedly and making online bookings in a very short session length - thus finding value instantly.
Plenty of customers left happy feedback about the ease of table bookings and menu visibility which helped them save a lot of time otherwise lost in waiting tables or ordering.
“Everybody wants a perfect dining experience. A well-crafted and easily navigable website was what we needed, to give Rumour Wine Bar a digital identity that lived up to its well-established name.”
In a world rapidly expanding to digital methods for driving revenue and sales, Rumour Wine Bar needed to upgrade to serve a growing expanse of customers and be ready to acquire more.
We understood that the solution to this challenge was very obvious. Thus, we crafted a comprehensive website that encompassed their brand while showcasing the value to customers was what supported them to achieve massive growth.
Rumour Wine and Bar wanted to digitally expand their business
Once they introduced online bookings and menus, their business saw rapid growth
They acquired more customers over the year and gained plenty of good feedback from existing ones
Rumour Wine and Bar was able to manage the influx of customers and maintain profits during the Pandemic
